January 30th, 2012

Be bold

It takes a certain caliber for high profile athletes to do the things they do. Hate them or love them, the numbers that these iconoclasts put up will be forever remembered.

This past weekend at the Winter X, Shaun white took first place…with a PERFECT SCORE. Some say it was the perfect storm, we say it was the outfit. Courtesy of Mage Design.

…and don’t forget about the never understated styles of the original sir airness.

January 4th, 2012

24 hours that is Nürburgring

Don’t mind the narator.

December 15th, 2011

Groms, the future of snowboarding

November 30th, 2011

Danny Davis AG outerwear

Danny’s part in the Burton movie . . . getting down and looking fresh in the new Analog gear which we are proud to be a part of creating.

November 30th, 2011

Tis the season.

Original Japanese Commercial

November 1st, 2011

Fall/Winter 2011 Burton x Adidas Originals Lookbook

“Along with “Rider of the Year” John Jackson joining Team Burton the season, snowboard sport’s most valued brand has another thing to celebrate about – the Burton x Adidas Originals Capsule Collection. With the snowboard season winding up in the Northern Hemisphere, the collection culminates to the more insulated designs like the Burton x Adidas Originals Down Casual Snow Jacket. A hint of plaid on a classic parka design, the Casual Down Jacket is more than winter-ready with its 70% down and 30% duck feather insulation. The addition of a detachable faux fur hood completely seals you off from the elements. But in case that isn’t adequate enough, a set of flannel shirts might just do the trick. The Burton x Adidas Originals Flannel Shirt and Down Casual Snow Jacket are available now at select Burton and Adidas Originals retail locations.” – http://www.freshnessmag.com

October 31st, 2011

Flight of the Frenchies

This is a teaser for the upcoming documentary of the Skyliners, and their incredible exploration into the world of free flight.Tancrède, Julien, Seb and Antoine are pioneers in ‘highlining’ – a vertiginous combination of climbing, slackline and tightrope walking.These guys travelled from their home in Chamonix to a training ground in the Verdon gorge, testing the limits.
They rigged highlines on the skyscrapers of Paris, and finally came to the spectacular cliffs and fjords of Norway.

I Believe I can Fly ( flight of the frenchies). Trailer from sebastien montaz-rosset on Vimeo.

October 22nd, 2011

Congrats Mr. Jackson.

Just in case you haven’t herd’ two time rider of the year and over all badass, Mr. John Jackson is now on the Burton team.

September 4th, 2011

Nike Vapen Session Episode 1

First Episode of the Nike Vapen(Våpen/weapon) Session in Norway. A 3am season finish at Strandafjellet, dropping in with the midnightsun as a backdrop.

Nike Vapen Session Episode 1 from Nike 6.0 on Vimeo.

August 22nd, 2011

THE METAL TRAILER.

The Art of FLIGHT follows Travis Rice, John Jackson, Mark Landvik, Scotty Lago, Jake Blauvelt, Nicolas Muller, Gigi Ruf, DCP, Mark McMorris and Pat Moore as they dream up new global adventures and progress the sport to unimaginable levels.